Episode 94 – Rise of podcasting in India – Ishani Dasgupta – JioSaavn

This month of September 2021, Nadir Pop and Peter Pop are taking a break from parenting, well, virtually speaking. In real life we could only wish to take a break from parenting.

30th of September is International Podcast Day and just like they celebrated Father’s Month in June this year, the Pop Duo are this month celebrating podcasts. They are going to speak to fellow podcasters and professionals from the podcasting world in India.

The first guest in this mini series is Ishani Dasgupta, Lead – Podcast Partnerships at JioSaavn. Ishani has spent close to five years in the podcasting space and we talk about the rise of podcasting in India. Here is the jist of the conversation we had on the episode:

You can listen to the full episode here

  1. What’s a podcast and did she have to explain to people the meaning of a podcast?
  2. The popularity and the gains podcasts are making in India
  3. The importance of story-telling and content
  4. Ideas and content around podcasts that surprised her
  5. Podcast and reaching out to a larger audience

Do let us know what you thought of the episode, we would love to hear your feedback on this episodes on popsinapod(at)gmail(dot)com.

Pops in a Pod is available on all major podcast platforms, so just hit play and continue doing what you were engaged in – cooking, working out, driving, walking, even showering 

If you like what you hear on the podcast then please do share it along with your friends, families, colleagues or anyone you think should listen to POPS IN A POD.

Stay tuned next week as Nadir Pop and Peter Pop continue with Podcast Month and invite some very interesting podcasters to share their stories with us


Published by Pops in a Pod

Pops in a Pod is parenting podcast produced by first time dads Nadir Kanthawala (content and digital marketing professional) and Peter Kotikalapudi (marketing professional). Nadir has a daughter and Peter has a son. They currently reside in Mumbai, India

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